It Isn’t What You Make, It’s What You Keep: How Financial Advisor’s Maximize After-Tax Investing Returns

From classic strategies like tax-loss harvesting to new tax-advantages funds, financial advisors are emphasizing ways to boost after tax-returns.

By Steve Garmhausen

Index funds and commoditization have made it harder and harder for wealth management firms to differentiate themselves based on relative investment returns. These days, many are leaning into the message that it isn’t what you earn, it’s what you keep. They’re using a range of strategies to boost clients’ after-tax returns. But because many investors are fixated on beating benchmarks, it is up to advisors to explain the value of their tax-managed investing. For this week’s Barron’s Advisor Big Q, we asked wealth management professionals how they strive to deliver tax alpha, and how they let clients know about it.

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